Fox Classics brand booklet
This has to be one of our favourite brand books we've ever made. Key to the book was the use of the Indigo's ability to install and print with a 5th colour orange to stay true to the Fox Classics branding. We printed the internals on 100% recycled paper which lent the pages the flattest but still vibrant print possible. To additionally highlight some of the classic imagery we chose key pages for gloss celloglaze and collated them back in. It gave the book a real turn appeal while conveying the brand messaging.
To brand the front cover we printed white ink down first and then overprinted our orange and cmyk and then followed this up with a spot gloss UV to further lift it.
Page count: 98pp
Size: 270mm x 190mm portrait
Cover paper: Keaykolour jet black 250gsm
Internal paper: Cyclus offset 140gsm 100% recycled
Binding method: PUR perfect binding
Embellishments: Spot UV, celloglazing, rounded corners
Printing method: HP Indigo digital print, white ink printing, orange digital pantone